Simulate Acquisition Strategies

Simulate Acquisition Strategies

Stop losing customers to strategies you never tested.

Stop losing customers to strategies you never tested.

40,000+ strategies simulated

Promotional Pricing
Channel Mix
Offer Design
Audience Targeting
Website Optimization
Competitive Positioning
Messaging Tests

The Problem

Acquisition strategy is expensive and unvalidated

Acquisition strategy is expensive and unvalidated

Your team launches campaigns, runs promotions, and tests offers across channels. But every decision is validated the expensive way: spend the budget, wait for results, and hope the math works out. Most acquisition strategies are optimized through trial and error on real prospects with real dollars. The boldest ideas get killed in planning because nobody can prove they'll work before the budget is committed.

Your team launches campaigns, runs promotions, and tests offers across channels. But every decision is validated the expensive way: spend the budget, wait for results, and hope the math works out. Most acquisition strategies are optimized through trial and error on real prospects with real dollars. The boldest ideas get killed in planning because nobody can prove they'll work before the budget is committed.

40-60%

Of acquisition budget is spent on channels and offers that underperform expectations

4-8 Weeks

Average time to determine if a new acquisition strategy is working or wasting spend

1-2

New acquisition strategies most teams can afford to test per quarter without risking their numbers

Our Offering

Every acquisition decision, tested before deployment

Simulate these scenarios against synthetic versions of your target segments and see predicted conversion outcomes before going to market.

Promotional Pricing

Promotional Pricing

Test discount levels, introductory offers, and free trial structures to find what converts high-value segments without attracting discount-only buyers.

Test discount levels, introductory offers, and free trial structures to find what converts high-value segments without attracting discount-only buyers.

Channel Mix

Channel Mix

Simulate how different audience segments respond to paid, organic, partner, and direct channels before allocating budget across them.

Simulate how different audience segments respond to paid, organic, partner, and direct channels before allocating budget across them.

Offer Design

Offer Design

Test which value propositions, bundling options, and incentive structures drive the highest quality signups per segment.

Test which value propositions, bundling options, and incentive structures drive the highest quality signups per segment.

Audience Targeting

Audience Targeting

Simulate conversion rates across different audience definitions to find the segments worth pursuing and the ones that waste budget.

Simulate conversion rates across different audience definitions to find the segments worth pursuing and the ones that waste budget.

Landing Page Strategy

Landing Page Strategy

Test how different messaging, layouts, and calls to action perform across segments before building and launching live pages.

Test how different messaging, layouts, and calls to action perform across segments before building and launching live pages.

Competitive Positioning

Competitive Positioning

Model how your acquisition offers perform when a competitor is running aggressive promotions. Pre-build counter-strategies before you need them.

Model how your acquisition offers perform when a competitor is running aggressive promotions. Pre-build counter-strategies before you need them.

The Steps

How it works

Four steps between identifying your audience and launching a strategy you trust.

Step 1

Step 1

Ingest acquisition signals

Connect your existing conversion data, campaign performance, prospect behavior, and channel analytics. Swivel builds synthetic representations of your target segments from this data.

Step 2

Step 2

Define the scenario

Choose a scenario to test: a new promotional offer, a channel reallocation, a pricing change, a competitive counter-move. Define the decision you need to make.

Step 3

Step 3

Simulate and validate

Swivel generates and tests strategies against your synthetic prospects, then validates every recommendation through quantitative, financial, and brand-safety checks.

Step 4

Step 4

Launch with confidence

Receive a ranked acquisition playbook with predicted conversion rates per segment, cost-per-acquisition projections, and grounded reasoning. Hand it off directly to your execution tools or team.

The Difference

Retention without vs. with Swivel

Increase experimentation velocity while decreasing the risk to brand and cost of running live tests.

Without Swivel

2–3 acquisition strategies tested per quarter


Weeks of spend before knowing if a strategy converts


Bold offers shelved because the budget risk is too high


Discount-heavy promotions that attract low-LTV customers


Channel allocation based on last quarter's results, not next quarter's reality


WITH Swivel

Hundreds of strategies simulated per segment


Validated playbooks before a dollar is spent


Test any acquisition strategy risk-free against synthetic prospects


Low-LTV acquisition patterns flagged before launch


Channel strategy optimized by predicted conversion, not historical averages


There's More

Explore other use cases

Acquisition

Simulate which offers and channels convert best.

Engagement

Model how product changes impact usage and retention.

Retention

Test save offers and pricing changes by segment.

Expansion

Simulate upsell timing to grow accounts safely.